Voltas, in a spree to open stores enlarges the brand’s presence in Uttar Pradesh

The rising demand for ACs in tier 2 and 3 towns is driven by soaring temperatures, changing climate conditions, increased spending power, and affordable financing options. Voltas holds the top position in the Indian AC market and is a prominent brand in East Uttar Pradesh, West Uttar Pradesh, and Uttarakhand.

The opening of a new exclusive brand store in Kasia, Kushinagar, Uttar Pradesh, adds to Voltas’ growing footprint across the region, bringing high-quality cooling solutions to smaller towns. The newly inaugurated Voltas brand store in Kasia marks the 29th such store in Eastern Uttar Pradesh and the 57th across UP and Uttarakhand.

Pradeep Bakshi, Managing Director & CEO, Voltas Limited, said, “We are thrilled to announce the inauguration of our new brand store in Kasia today. As we embark on this new growth journey, with an aim to consistently extend our geographical presence in the region, our unwavering commitment to offering our customers a superlative shopping experience remains intact. We seek to further accelerate our geographical expansion across India to make our products more accessible to our consumers.”

Aastha enterprises, located in Sahid Amiy Tripathi Nagar, Kasia, District Kushinagar, Uttar Pradesh, will offer a wide range of Voltas and Voltas Beko products, including Air Conditioners, air purifiers, Air Coolers, Commercial Refrigerators, Water Dispensers, Water Heaters, Water Coolers, Refrigerators, Washing Machines, Microwaves, and Dishwashers.